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Xavi Scores First Billboard Airplay No. 1 With ‘La Diabla’


Xavi’s sophomore hit “La Diabla” races to 17-1 on Billboard’s Latin Airplay chart (dated Feb. 10), giving the Mexican-American singer-songwriter his first champ on a radio rating.

The romantic corrido, launched by way of Interscope, tops the general Latin Airplay record with 9.6 million viewers impressions, up 89%, earned within the U.S. within the week ending Feb. 1, in keeping with Luminate.

Notably, it’s the primary No. 1 by a regional Mexican artist on Interscope. The label was final on high with one other track within the style, Karol G’s “Mi Ex Tenia Razon” for 2 nonconsecutive weeks final October and November.

“’La Diabla’ has topped so many charts that it’s been arduous to maintain up, however this one is especially particular,” Manny Prado, VP of Advertising and A&R, Interscope Geffen A&M tells Billboard. “The truth that radio has embraced Xavi’s modern sound is a big assertion and validates that he’s efficiently pushing the boundaries of Mexican music.”

Xavi’s radio success follows the track’s domination on each Sizzling Latin Songs and Latin Streaming Songs. On the multi-metric tally, “La Diabla” spends a fifth nonconsecutive week on the summit, powered largely by 15.4 million streams throughout the identical interval. That’s sufficient to carry its No. 1 spot for a fourth week on Latin Streaming Songs and its No. 9 rating on the general Streaming Songs for a second week.

Again on Latin Airplay, “La Diabla” ejects one other regional Mexican monitor from the lead: Fuerza Regida and Marshmello’s “Harley Quinn” falls to No. 3 after one week in cost with 8.2 million, down 9%.

Past its Latin Airplay domination, “La Diabla” surges 8-1 on Regional Mexican Airplay for its first week atop the 40-deep track tally; additionally, a primary champ there for the Phoenix-born artist. Gross sales too, contribute to the track’s rise throughout Billboard charts: “La Diabla” bought 1,000 downloads for a No. 2 on Latin Digital Gross sales for a 3rd week (topped the record for one week on the Jan. 20-dated survey).

Elsewhere, “La Diabla” stays regular at No. 4 on the Billboard International 200 chart for a fourth week after its No. 3 peak in January. Plus, it stays at No. 3 for a 3rd week on International Excl. U.S. following its No. 2 excessive additionally in January.

Due to its achieve in all metrics (streaming, gross sales, and radio), Xavi holds sturdy at its at No. 33 peak on the Billboard Artist 100 for a second week, which measures artist exercise throughout key metrics of music consumption- album and monitor gross sales, radio airplay and streaming – to offer a weekly multi-dimensional rating of artist recognition.

By RemmyTex

Remmytex is a blogger, promoter, entrepreneur and and a businessman. Call or send a Whatsapp message for more information on +2349075664854 or you can email remmytexblog1@gmail.com

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